Rersearch On Development Strategy Of Spark Papermaking Company

The spark papermaking company is a rural enterprise of national medium grade which named by Ministry of Agriculture. In now world, a enterprise if does not have the strategy Will lose the possibility of development, so the research on the development strategy is extremely crucial and urgent.The paper concludes and organizes the domestic and international theories on strategy and strategically management system. Based on qualitative and quantitative analyses, we can recognize and fix company's evolution strategy in order to guide the company to quicken development in the complicated and competitive market, by taking advanced strategy management science from home and abroad as a guide, fixing the attention on keeping the long-term competitive superiority, investigating the marketing of papermaking profession, analyzing a flood of business data, making multiple use of the basic theories and means of strategy management, combining the theories with practical situation of the company, making certain exterior and interior environment, seeking opportunities and threats, evaluating objectively strengths and weaknesses. For the further, the thesis pointes out the general development strategy.