Developing Modes Of The Real Estate Enterprise Corresponding To Housing Industrialization

The real estate enterprise is an important link to carry out housing industrialization, so developing modes of real estate enterprises are taken as the research object in this article ,in order to make housing industrialization work effectively, help real estate enterprises analyze market trend exactly and then grasp developing opportunities.The operation of the real estate enterprise is taken as the emphasis needed to parse in the article.Combining with theories,such as industrialization, continuable development,core competition ability,the developing modes of real estate enterprise are analyzed .The couese is as follows:firstly,setting forth developing actuality of real estate market and the meaning of carrying out housing industrialization,then analyzing the necessity and problems of bringing housing industrialization into effect,from which we comfirm the signify status of real estate enterprise and the necessity to analyze its modes of develop- ment,such as organization mode,management mode and exploitation mode.In succession, expatiating typicai developing modes of oversea and domestic real estate enterprises. Then suming up nine factors for real estate enterprise's development which corresponding to housing industrializa- tion.At last,combining with the factors and the actuality of real estate enterprises ,discussing the organization mode,management mode and exploitation mode of real estate enterprises.The innovation in the article consists in connecting the modes of real estate enterprise's development with the requirements of housing industrialization. Concretely,on the basis of analyzing the objective of housing industrialization and using experience of oversea housing industrialization for reference, concluding the factors for real estate enterprise's development,then discussing the developing modes of them pertinently.During the research,some conclusions can be gained:Firstly,while environment protection, economy and efficiency become the requirements of industry, the innovation of material,technology and productions need the efforts of real estate enterprises. Real estate enterprises bear the important taskto leading the market,so they have to adjust their developing modes to meet housing industrialization.Secondly,when real estate enterprises face to the reality that the productions and materials will be provided in the form of industrializ- ation, they must design strategies in the key points such as organiz- ation,management and exploitation. Nowadays, real estate enterprises can research materials with the upriver providers,and then apply them to the houses,then gradually establish the standard of enterprise's in the tache of perchasing material. Thirdly,large enterprises can choose the developing modes such as centralized stratage,incorate stratage,which can let them possess the advantages pf syntheses and change dispersive mode into integrated mode.Fourthly, real estate enterprises should researsh how to fractionize customers deeply,and apply new technologies to houses,in order to change them into actual productivity. Real estate enterprises oughe to establish the status in the market and meet customers'varioue demands in the way of creating scutcheon.Fifthly, real estate enterprises should research and practice entirely fitment,then accomplish the integrated of housing industr- y,which will solve the problems that feaze the customers muchly.