Comparison And Innovation Studies In Business Model Of Medinine Logistics In And Out China

Since long time ago, Chinese medicine circulation field emphasized the particularity and specialization of the medicine and national enterprises' main operation, which resulted the monopoly of the national enterprises. In recent years, with the boom of medicine logistics, this situation is gradually changing and the cake of medicine logistics is cut primarily: Powerful national enterprises occupy a certain part by right of their great capital and mass relationship; but they are too local to set up countrywide network. Civil enterprises grow up quickly by right of their flexible mechanism and occupy some local market. Foreign enterprises are entering the medicine logistics with great power and potential. Generally speaking, the degree of the market's centralization is low and the mode of operation is behind the times.This article explain the definition of operation mode first and then lead to operation mode of medicine logistics. Medicine logistics entered China a little late. Accordingly the author introduces medicine logistics markets in foreign developed countries first, analyzes the circulation systems in U.S.A., France and Germany under the situation of complete medicine systems, perfect regulations and highly matured markets, then gives an example of the biggest two medicine logistics companies to analyzes their operation modes and business forms, and at last, analyzes Japanese operation mode and medicine circulation which are similar to Chinese ones. In the Chapter Three, the author analyzes the industrial situation and operation mode of our medicine logistics, including the seven modes of Chengtu Medicine, Taihe, Jiuzhoutong, Guangzhou Kangli, Nanjing Medicine, Shanghai Medicine and Inner Mongolia 'Northern Medicine'. After generally comparing the market situations, competition powers and operation modes of medicine logistics market in and out of China, the author gets the conclusion that it is very necessary to make innovations to operation mode of domestic medicine logistics.At the end of this article, the author gives out self-participated item of medicine logistics plan for demonstration, explains the innovative operation mode CCS in theitem, and discusses CCS's connotation of the operation mode, policy and methods of actuaiizaiioii fiom three aspects: innovation, cuiiure and service. This point is aiso the biggest innovation of this article.