Chinese Tire Industry International Competitive Power Research

This text is based on the international competitiveness theory of American scholar Potter, regard tire industry of our country as the research object, proceed from two markets both at home and abroad of tire industry, involve respects such as production and consumption , international trade , price competitiveness , production engineering level, industrial policy of the tire products of our country ,etc, then with a real case - -ABC tire company, as contrast, through analyzing the international competitiveness question of this industry, study the tire industry's competitiveness state of our country, judge of competence under industry international competitiveness diamond theory frame of model of Potter finally about our country tire industry international competitiveness, and put forward the countermeasure and suggestion in further developing the tire industry of our country on this basis.This text divides five parts together. Part one It is the introduction, mainly introduce the research progress of the background that the thesis puts forward and domestic and international relevant fields at present, and prove on research purpose , research contents , research approach , research range ,etc.. Part two Analyze our country and two markets in world of tire industry, through to of our country tire industry market situation and go on, analyze, describe to world tire market supply and demand state of all respects of structure, form the frame structure which reflects the tire industry's current situation of our country and international environmental state faced by it. Part three is according to the analysis normal form of the international competitiveness theory, according to the real condition of production of our country, combine the data that may be collected, the domestic and international market share from the tire of our country, price competitiveness, the production engineering level of the tire industry, the domestic and international industrial policy supports the state, and in the scope of the enterprise, market order and influence of anti-dumping form restricted factor etc. five respect analyze to of our country tire international competitiveness state of industry. Part four is the case research: Real example analysis is about ABC tire company. Part five is conclusion and several suggestions.