On Corporate Culture's Improving Transportation Management Service

Urban public transport is the critical infrastructure of a city, is supporting the normal operation of the lifeblood of a city, and its stable operation and sustainable development and health of the city social and economic development, improving people's lives are closely related. Corporate culture is the culture in the use of the premise of the theory and consciously adapt to social and economic development trends, both for the enterprise culture of scientific investigation and evaluation, combined with the actual characteristics and needs, to enhance the management level in the premise Under construction conforms to the actual business culture, which ultimately aim to enhance the core competitiveness. For growth stage enterprises, the cohesion and competitiveness of the reconstruction from the corporate culture so as to establish a new management mechanism, establish a new corporate image. Currently, public transport management in the access to the many development opportunities, but also can not be ignored is also faced with many parties and challenges, such as enterprise systems, structure, mechanism, forcing companies to adapt to business survival and development of changes in the external environment had to change their mode of operation, business strategy, ways of thinking, ideas, and behavior. In this vast changes, public transport management sector enterprises If you want to achieve corporate mission to continue to seek survival and development of advanced enterprise support and guidance values is essential.This paper discusses the meaning of corporate culture, structure, function and the rise of the development process, specifically addressed the theory of contemporary popular culture view of corporate culture for further research and laid a theoretical foundation building program. Analysis of the culture of public transport, public transport the basic meaning of corporate culture and public transport management and cultural characteristics, analyzes the status of the corporate culture of public transport, carding a corporate culture of public transport some problems. The current public transport enterprises of the overall state of a brief analysis of the building have a clear corporate culture background. Starting from the basic situation of corporate culture, a full range of sorting, analysis of the company during the building of enterprise culture and the lack of effectiveness. Finally, on this basis, the proposed system optimization of the proposed corporate culture, corporate culture of public transport for specific problems, research the culture of public transport and effective countermeasures.