| The main business transformation is belong to the scope of company strategic decision. When a company make it's own mission, vision, and objective. Normally it is on the premise of sustainable business. When a company run enough long time, In order to solve business difficulties of that time or get greater progress.It can transfer his main business according to the change of internal and external environment.the core competitiveness and resources change. This is a normal phenomenon. Enterprise main business transformation can be concluded to the following four types:specialization to specialization; specialization to diversification; diversification to specialization; diversification to diversification.In the papers, author make detailed analysis of the market share. operating status. and development trend via A Construction Engineering main business in recent years (be hereafter referred to as A). combine with the study of A company core competitiveness and it's main nature of the industry. Supported by SWOT matrix analysis. BCG matrix and Michael Porter's Five Forces Mode.After in -depth analysis of A company current business Status. Reach the following conclusions:For the sustainable development reference. A company should begin to transfer it's main business.To summary of the above main analysis conclusion. The main meaning is as this.on the one hand,A company should change current Maintenance business of highway and city road((including roads, bridges, tunnels, transportation facilities and green and so on) to main company business. become it's core business. and change original Construction business to other business. on the other hand,A company should take good use of its advantages of more real estate market, Step up the Innovation and Upgrading of it. Reduce the company's overall business risk. And Do it's best to make the real estate lease and exploitation, development become another growth point and the second core business,... |
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