Harbin Electric Group Deveopment Strategy

Strategy is the spiritual power of enterprise development, enterprise management process is an important part, is a strong theoretical guidance to operational issues. Enterprises to deploy resources to adapt to the development of the whole environment in order to obtain the market's competitive position, maintain a competitive advantage is the fundamental enterprise development. In today's world of technology development and innovation as the main premise of internal and external environmental changes is a major challenge enterprises face a number of enterprises in order to seize the development opportunity, Ling and some are in response to development challenges, seize opportunities or respond to both challenges, both in terms of strategy of areas. Once a business development strategy, the goal of this development strategy to adjust the direction of business operations and direction. Good strategy would be the main business and corporate management have long-term impact. Therefore, the best strategic management ability is the biggest competitive advantage is a magic weapon for business survival.This article in accordance with the general process of strategic management, analysis of the HEC Group in which the internal and external development environment. SWOT analysis method was adopted by the CLP Group's strategic development of Kazakhstan Development Strategy:Product-market strategy, integration strategy, diversification strategy, mergers & acquisitions and strategic alliances. HEC Group, developed for the specific functions of the strategy: organizational structure, strategy, human resource management strategies, marketing strategies, financial strategies and production strategies. Finally, for the Kazakhstan Development Strategy for the smooth implementation of the CLP Group, given the internal, external security measures.