Research On Sales Network Construction Of Cigarette In Rural Areas To Nanping

The countryside is a vast market, implies a huge opportunity and potential. Cigarette sales to strengthen rural network construction, is to implement the "national interest first, the interests of consumers first" industry concept and improve the overall competitive strength of the tobacco industry to maintain stable and healthy development of the tobacco industry to raise the overall cigarette market control, customer relationship management, enterprise management such as a concrete manifestation of the core competitiveness. Through the understanding of the domestic cigarette sales network in rural areas the status of cigarette sales network Nanping problems in rural areas, drawing on cigarette sales network governance and County construction related cases, forward-mountainous areas, the characteristics of Nanping City Tobacco cigarette sales network construction in rural development Main measures. The results show that the cigarette through the marketing system for rural development and the "two cigarettes" logistics construction, Nanping City, cigarette sales in the construction of rural network has achieved significant results, a substantial increase in cigarette sales structure, to further improve market share, customer satisfaction rate 98%, marketing the "three lines" significantly improve the quality of personnel.