Expression And Study Of Family Concept In Towel Product Design

As the basic necessities of life, towel industry must keep pace with the times in brandawareness except of the enterprise benefit. There is no lack of good quality towel, but shortof the creative products. So adding cultural value on goods requires designer has a clearunderstanding on market trends, thus to find the creative ideas on products.This paper chooses fours aspects to fully introduce the market advantage of superherofamily series towel.First of all, through the analysis of the market trends, taking a brief description ofmarket advantage of superhero family series towel. Secondly, analyze the hero theme seriesproduct design, and than transform the creative idea to towel products. Thirdly, modifymany times of the screen and color designing in order to produce more suitable products forconsumer’s psychological demand of. Finally, for forming a completed product structure,package and derivatives also made some corresponding designing, so as to further improveand enrich the towel product structure.