Research On The Strategy Performance Measurement System Of Jinan Baotu Spring Brewery,LTD.

In the era of information, enterprises have to compete for the share ofmarket. Whether an enterprise can survive or not depends on its industrialstrategies and the implement of the strategies. Scientific performancemeasurement system can be the bridge between industrial strategies andindustrial conductions. Furthermore, it can help to improve industrial capabilityand maintain the dominance of an enterprise.Jinan Baotu Spring Brewery, LTD formed its performance measurementsystem by combining the Balanced Scorecard, Analytic Hierarchy Process andBench Marking . Taking the example of the brewery did in 2003, the essayanalyses the advantages and disadvantages of some financial and non-financialevaluation systems based on the theories of certain traditional and on thestrategy performance measurement system.Combining academic research and case research, the essay describes theselecting, designing and forming process of the performance measurementsystem of Jinan Baotu Spring Brewery, LTD, in order to provide a complete andscientific performance measurement system for administrative authorities ofenterprises, hence, directions for improving the implement of industrialstrategies.