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On The "Hebei Daily" Investment News Market Space And Measures

Posted on:2011-04-23Degree:MasterType:Thesis
Country:ChinaCandidate:S G SunFull Text:PDF
GTID:2178360308454010Subject:Journalism
Abstract/Summary:PDF Full Text Request
As China's urban and rural residents income enhancement of the planned economy era of economic news coverage no longer meet the modern social environment. They hope that the economic coverage from the media is conducive to their investment behavior to obtain the information, hoping to obtain economic information can help themselves to get more economic benefits. In the knowledge economy era, the audience no longer satisfied with the past, programmable, socialized economic news, but hopes to get more professional investment information, so the media would spread the investment came into being.Hebei Daily news environment with the development of the society have been major changes in the audience Hebei daily increasing demand for investment information. Fierce competition in the media today, Hebei Daily to succeed in the competition, we must strive for more audience, as its investment in the development of dissemination of new space. Investment in transmission, as generated by the reform and opening up the audience needs to further broaden the media space for development. At present, the Hebei Daily spread of investment there is a certain shortcomings inherent weaknesses of party newspapers also restricts its further development,Running a newspaper is there idea of the dissemination of information dissemination of ideas and investment between the two concepts lead to dislocation. Investment in transmission is huge room for development, Hebei Daily News should be in the future development of the strategic allocation of resources in order to further capture the market development potential, which is necessary requirement for its development.
Keywords/Search Tags:ournalism and Communication Concept, Investment News, Information gap
PDF Full Text Request
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