The Xingtai TV Station "the Xingtai Person" The Column Studies

In the time of today,with the highly developing media, when the audience turn on the television they will see all kinds of interview program flooding the screen. In order to let the program strike root in the hearts of the people, various interviews program producer is the hollow thoughts, such as taking the road of the outstanding person culture, enhancing the director popularity, increasing the sensational dynamics......When various columns are busier much does not think is weary, actually presented the phenomenon which the audience attracts a large audience does not applaud, it seemed that the program has walked into "the bottle vigor time". However, when majority interview programs in our country faced with being utterly isolated, as a regional station character interview program "the Xingtai person" the column after 13 year development, still be high praised by audience in August,2009, the Xingtai television station requests "the Xingtai person" the column to conduct the research as the topic.This article mainly divides into "the Xingtai person" the column establishment development, this column characteristic, as well as column existence insufficiency and corrective measure four parts. The analysis mainly from the column characteristic including the program text's choice, the management way personalization, the person culture, the narration way's diversification and the manufacture way's aspects and so on television carries on. The research places the objective point the current column existence the insufficient aspect:Lacks the detail and the utilization is not adept, the director, the honored guest and audience three interactive are insufficient, lacks personalized the humane spirit as well as questions and so on column brand management consciousness difference. In view of the insufficiency, the research proposes the corrective measure:Many using detail, forms the character interview to add the finishing touch the pen; Using present information technology, enhancement program interactive; Building democracy's atmosphere peace and so on words environment, manifests the personalization the humanities breath; Strengthened column's brand consciousness, pays great attention the column the promoted development; Plans the major-type activity, promotes the program two sales.As the symbol, CCTV "told the facts" program founded in 1996, China's television talk show experiences ten several years vicissitude, some already edition correction, some already went into hiding, the research to "the Xingtai person", hoped to be able to provide useful experence to development the character interview program.