The Study And Design Of The Web Sites' Individuation And Searching Optimizing

With the rapid development of internet technology, selling on line have entered the common family, the electronic commerce has got booming development. However, there are so many kinds of goods on line ,it is becoming more harder for customer to find what they really favorite goods .They usually trap in the sea of information, and don't know how to deal with it .The traditional website offer all his customers with the same product page, can't design an individual platform .The customer usually have to click many links to find his interest ,which add extra burden on them ,and to a certain extent, the develop of electronic commerce ,and moreover, most parts of Website didn't provided his customer the service for search goods of other sites for fear of losing customers ,so the customers will have to search and compare the goods on vary website before they make their orders ,this add more burden on the customers .Actually the more open of the website, the more customer they will attract, and the more vendition will be created ,different websites will share their customers information ,which help them catch the Market more accurately. The article studies how to analyze the customers' information by using various technologies of date mining ,so as to design an individual client interface ,it will achieve the function of provided various goods page to various customers, it also design a goods searching frame based on mobile Agent technology, provide his customers with searching goods on differ website without waiting on line ,which will offer convenient service to the customer and release the burden of the net.