The Research On HeXinleng's Supplement Editing Thought

HeXinleng(1898-1933)was a famous supplemental editor of "Takungpao" in the new period. From September 1926 when HeXinleng began to work in "Takungpao" to 1933, he not only set up and edited comprehensive supplements such as "Yilin", "Tongluo", "Little park", but edited special supplements such as "Cinema", "Children", "Physical", "Modern"as well. He put all his energy and efforts into the field of supplements. HeXinleng has worked hard for "Takungpao"for about seven years, and then "Takungpao"came into being a trademark by HeXinleng's hard work. He promoted the status and the effect of the supplement and made it went with the news page together. He attracted many readers to read "Takungpao". In the meanwhile He Xinleng became a calling card of "Takungpao". At that time many citizen in Tianjin didn't know zhangJiluan who is the boss of the press, but knew HeXinleng well, so he was called "the pioneer of 'Takungpao'"and "the genius of supplements".HeXinleng insisted in reader-oriented and his slogen is "The door was found and open subsequently". He greeted the ideas and suggestions from the readers and he was fond of handling with various problems from the readers. He attached importance to the interest of supplement and established a kind of different interest. The content of his supplement paid attention to people's livelihood and was close to the reality and the readers. He combined the pictures and articles together so that made it vivid. With a sincere heart, HeXinleng paid attention to development of society and empathize with the hardships of the commen people. He condemned present-day evils and criticized the injustice of the society in the supplement, and this came into being his editing ideology that was served the readers with heart and soul.HeXinleng made great effort to the development of "Takungpao"and made remarkable contribution to the editing of the supplement. "History is a mirror, it could tell us the future".Although HeXinleng and his time went by, the editing methods and ideology were handed down as spiritual wealth and provided experiences for the development of modern supplements.