Research Of Data Mining Of CRM System Based On Call Center

In recent years, CRM (Custom Relationship Management) attracting the corporation is a new managing system to improve the relation ship between corporation and client and now is a set of managing technology and software implement system. With the development of the communication technology and relative calling center technology, CRM software implement system is used widely in the calling center. Data mining plays an important role in the management in every institutes and corporation.First, this article analyses the call center CRM system and the data mining's development, research and application in the domestic and foreign country. Determine the requirements of the CRM system by the content, essence, researching area and arithmetic using of the data mining.Second, B/S system is used in the system analysis as a project. We achieve the organic connection of CRM system and the data mining based on the connection of .NET and SQL2000 front-back ground database. According to the practical situation and the need of the data mining, we design the CRM system and prepare for the later promotion. Achieving the function means achieving the main function of the system, and it plays a important role for the whole movement of the calling center system.Finally, demonstrate the using of the data mining in CRM system and classify the clients by the clustering arithmetic. The practice proved this method is effective.The CRM system runs well, it indicates that the system is stable, conforms to the concrete requirement. Based on the software union design of .NET and the SQL2000, we realized the highly effective software development, improve the important position and the extension of the software. Provide the convenience on the data mining for better use.