| This study focus on audience analysis for the blog website in China from year 2005 to year 2006. First, through structural study, we find that the audience of blog are superior to ordinary people who use Internet usually. Secondly, through content study, we find that the contents of blog are diversity. Base on these discoveries, we find another two results: There is huge news value for blog content, yet it has not been seen clearly. Because the market value for blog cannot be seen clearly either, so that no one would pay for the blog service or blog content, which would block the fast development of blog. At last, suggestion is put forward to that we should pay more attention to audience analysis and find more new methods to study the development rules of new media's audience. |
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