News professional morality is important part of social morality and it was rules and criteria of morality within the range of journalism which journalist should obey. With the development of socialist market economy ,market mechanism and competitive mechanism have been introduced into news media. It promoted career of news media in our country, buy caused a series of problems in news professional morality. It seriously affected authority justness and purity of news media.Several parts made up this article are as follows: In part 1, the author tried to definite news professional morality and its history. The second part is the account of the social investigation and the findings for investigation. In the third part the author analysed the scientific data and made conclusions, pointed out the problems existing in the education of journalist's professional morality and gave advice to solve the problems. |