Study On Intelligence User Data Mining System WTIAS For Website

For website, the user data is a very important resource. While the user date mining is carried out in detail, the management actuality of the website could be hold clearly, the special business strategy for the website could be maped out, personalization service could be provided, and more users could be hold by the website. Consequently the website could run successfully.Based on database technology, data mining technology, OLAP(On-line Analytical Processing) technology and Web technology, an intelligence user data mining model for website (WTIAS) was designed in this paper. Whereafter, WITAS database model was constructed and was used in yesky web site,which is the most famous Chinese IT website.For improving the efficiency of user data mining and the integration ability to the website system, two technologies are applied principally in the WITAS database model, which are the Ultidimensional Data Analysis technology based on user data storage in time dimension, and the module-embedded technology that integrates many kind of data mining ways and means.The study on the intelligence user data mining for website in this paper not only provides a valued model, which is helpful for developing applied tools of website data mining, but also promotes the academic research of website data mining.