Research On Enterprise Early Warning Based On Text Mining

As competitive environment going complex, the early warning is becoming more important to enterprises. Meanwhile, with the development of the Internet and information technology, text information resources have become effective early warning resources. In this paper, combining the basic theory of crisis and early warning and basic methods of text mining, create process of early warning based on text mining mechanism and workflow refinement of its methods. An early warning system built using this empirical research, which for the Yili as a warning to rivals Mengniu source to the official website Mengniu enterprise information source for monitoring early-warning mechanism. And select the June 2010 to November Mengniu's official website samples of early warning information, successful incident early warning of integration of Junlebao.Firstly, this paper discusses the theory of crisis management, corporate crisis early warning theory and basic methods of text mining. Part 3 in the article, this study combined with business crisis theory, crisis theory and the warning text mining methods, with reference to the general process of information analysis and early warning for enterprises to build a set of guiding the implementation of the enterprise to facilitate early warning mechanism, and discussed the eight parts of the workflow. Part 4 in the article, An early warning system built using this empirical research, which for the Yili as a warning to rivals Mengniu source to the official website Mengniu enterprise information source for monitoring early-warning mechanism. And select the June 2010 to November Mengniu's official website samples of early warning information, successful incident early warning of integration of Mengniu Junlebao. Finally, summarize this study and pointed out the deficiencies of this study and the outlook for research in the field.