A Study On The Cultural Diversity Of Folk Song "Nuoyi Yiya" From The Perspective Of Cross - Cultural Communication

Different versions of the eastern part of Inner Mongolia Mongolian folk song "Norn Jiya" and contains a rich heritage of local cultural characteristics of multiple regions. Therefore, a cross-cultural communication theories and methods to study it, it contains will reflect the diversity and values of culture. Thesis using the interview method, fieldwork, literature analysis, questionnaire survey, different versions of cultural diversity "Norn Jiya" hosted research, benefit to understand the development of Mongolian folk songs in the new media environment Trend.Three parts of this paper consists of introduction, text (Chapters II, III, IV), the conclusion and the like. The introduction to explain the main topic basis, research object, research content, research methods, research purposes, the concepts of understanding and interpretation, as well as about the folk song "Norn Jiya" frontier research profiles. The first chapter According to expert studies, local history records and lyrics related content, show more than one local song originated Naiman Banner, Aohan Banner, Horqin and Wengniute, Zhaowuda, MonggolZhen etc. view basis. The second chapter of the folk song "Norn Jiya," the paper version, electronic version and online version and other versions. Interpretation of the paper version of the text, in tabular form shows the printing, publication date and place, the number of paragraphs and lyrics proofreading typos and other information. Electronic version of a tape and CD, radio and television categories. Presented in tabular form the web site and the spread of micro-channel platform "Norn Jiya." The third chapter analyzes the folk song "Norn Jiya" cultural hero maiden conflict with her husband’s family, the diversity and the diversity of Marriage expressed mood. The fourth chapter analyzes the impact folk song "Norn Jiya" on the audience:(1) become expert scholars hotspot. (2) market and urban language use. (3) impact on viewers and listeners. This folk song by 1930s and 1940s parents call the shots Wedding etiquette, reflecting the feelings of homesickness marrying women touched nomadic Mongolian people. Therefore concludes that "Norn Jiya" from the old Ha River area of Aohan, Wengniute, Naiman Banner Horqin grassland folk songs to spread along the Songhua River, and even inter-provincial trends MonggolZhen flag and multicultural Value sung in folk, after experts and scholars gathered records and digitized; artists from one place to another place sung process into multiple versions, carrying a plurality of regional culture, folk far-reaching views.