Shanghai Insurance Industry From The Perspective Of Insurance Industry In The 1930s And 1940s

The developing of modern Shanghai insurance stared First opium War.Shanghaiwas forced to open.Foreign company established their business in this arear andChinese businessmen begen to set up national insurance company.At the same time,the guild of insurance appeared.With the developing of insurance,mass media andpress,insurance’s newspaper came into being.This artical focus on insurance newspaper and combined by the theory ofshareholder in management.It pays attention to the relationship between of theorgnaize and colleagues in insurance,in order to infect their occupacation concept.Thearticle anaysis the period of Anti-Japanese War and the relationship of insurancenewspaper and war-risk and the patriotic feeling. Doing the researching of thechanging of the social alter the insurance.Insurance uses advertisement, education,theinteraction of people and people’s concept of insurance. Review the implementationeffect,newspaper make the positive effect of the development of insurance.Meanwhileit helps the people attacks the Japan.From the view of newspaper,the interaction ofinsurance and Shanghai society reflect the evolution of tradition to modern.