The Design & Implementation Of GAS Marketing MIS And The Application Of Data Mining Technology

The Design & Implementation Of GAS Marketing MISAnd The Application Of Data Mining Technology Tutor: Professor Zhou Ming Tian Student: Yang Feng Major: Computer Applied Technology Research Orientation: MIS Development and Database Technology Now the society has stepped into an information era. Information in enterprises has been penetrating into various fields,and also has developed and combined with information process technology and communication technology. Enterprises are confronted with the intense market competition outside and with the reform inside, so it is inevitable to establish a set of applicable and highly-effective MIS.This dissertation is the summary of the project of Petroleum and Gas Field Southwest Branch "GAS Marketing MIS". It describes the developing history and orientation of MIS; three major MIS developing approaches——structural systematic developing approaches,prototype systematic developing approaches and O-O systematic developing approaches, are brief discussion.By analyzing enterprise's existing organizations, responsibilities, operation process, contents and relative data, the "GAS Marketing MIS" function requirement specification has been obtained. According to that, synoptic system design has been made. It also discusses the application of data Mining technology in this system. The function module's design and realization of "GAS Sales Planning Accessorial Project" is simply described is the dissertation. Meanwhile, it also describes the security of the system. The successful development and application of this system will improve enterprise's GAS sales management level and operation ability; described provide referenced basis for leaders in making scientific decisions; described drive enterprises to become active in the increasingly intense market competition, and create higher economic and social benefit.