Characteristics, Influence And Management Of BBS Communication

As a kind of media , Internet is different from traditional mass media such as newspaper , magazine , radio and televition . However , it is BBS communication on the Internet that can incarnate all the differences between them .BBS is the abbreviation of Bulletin Board System . Making informations be exchanged very easily , BBS plays an important role in news communications . Furthermore , BBS is a special kind of media because it communicates messages through Internet . Communications on BBS have unpredictable content , unpredictable direction and peculiar modes , which change our impression about communications . As a result , press circle must have a correct understanding of BBS and exploit its advantage to the full in order to make further improvement on journalism .In this paper , writer not only induces the types and functions of BBS communication but also studies several examples that show the divergence between BBS and traditional mass media . Moreover, there are analyses of the characteristics of BBS communication and influence on journalism in this paper . Writer also brings up some questions about how to manage and develop BBS communication effectively.