A Study On The Influence Of News Communication Scholar

Sina micro-blog fast for seven years up to today, constantly changing and influencing people’s social habits, become the important carrier of public opinion and social platform, plays an indispensable role in the life of Internet users to. Micro-blog in the V is its unique identity and charm, use micro-blog to show themselves, discuss current events, manufacturing topics, and promote the development of public opinion to attract fans, become a key figure in the network of public opinion, their identity may be experts and scholars, entrepreneurs, even grassroots star. And in these key figures to such a group, they know best how to media characteristics, nurturing the journalists, affecting the change of traditional media and new media, they are news dissemination field the most authoritative scholars. This article through to the news media scholars V who use micro-blog conduct in-depth research, to explore the influence of the forms and hope this study will propose better solutions to further strengthen the scholar V influence.