Marketing Strategy Research Of Young Learner English Training On Global Asia Pacific Education Consulting Co.,Ltd

In recent years, young learners English training obtained the domestic guardian's universal approval, many educational institution carried on this educational project promotion, and the market competition has been increasingly fierce. This article analysis many factors of Beijing Global Asia Pacific Education Consulting Co.,Ltd. Young learners English educational project promoted each kind of influence factor introduction and the analysis which receives, elaborated from the different angle of view has affected the children English training service, the macroscopic environment, the market environment and the competition environment has promulgated in the profession different growth stage, different characteristicS of young learners English training and key factors. Longman BACKAPCK children English project which was engaged in Beijing Global AsiaPacific Education Consulting Co.,Ltd. has carried on the SWOT analysis. Has been clear about the children English education project superiority through the analysis which round the develops in the inferiority as well as the opportunity and the threat. And through the competition situation quality synthetic evaluation matrix, internal environment quality synthetic evaluation (IFE) and the external environment quality synthetic evaluation (EFE), has carried on the generalized analysis highly from the strategy to this project, has been clear about the future development direction of Beijing Global Asia Pacific Education Consulting Co.,Ltd..This article first introduced the survey and the main camp service of Beijing Global Asia Pacific Education Consulting Co.,Ltd. It showed round the development direction and the way of this project, take the theory of franchising as a foundation, within the boundaries of the maximum conformity mainland China educational institution resources. Take Longman BACKPACK children English teaching material as a link and also take effective teachers training, market training, management training and the headquarters synthesis advertisement support as the safeguard , and provided a best choice for the domestic general youth in china .It is well known, the franchising pattern in dining, clothing, drink and automobile and so on has been widely but this kind of theory applied in young learners profession is also only in the last few years. After 2004, the organizations which applies this way development training service are gradual increasing. And to Beijing Global Asia Pacific Education Consulting Co.,Ltd , the model correlation...