Study On Management Reform Of Sport Culture Administration In China

Sports culture management has a close relationship with the development of economic mode and social situation. The existing plan-oriented sports administration has seldom harmonization to meet the needs with the reform of market oriental system in China. With this, a further system elevation upon sports administration in necessitous to seek compatibilities and harmony with market-oriented system, by stressing macro control and monitoring of government for sports market, encouraging extensive public participation for our society and supporting a rapid growth of sports industrialization as a policy and developing association-level sports-taking professional association as a dominant power in sports.