| Presently, our country is going through a process of economic restructuring. the tertiary industry will be the new point of growth of our economy, Sports industry as the sunrise industry of it will certainly enlarge its potential power as possible in this essential historical period. the sports stadium is not only important factors of the hardware environment needs to be consider,but also been a bellwether in the sectors.Since China's reform and opening to the outside world, Our government invested the large amount of money to construct the high level stadium and gymnasium, but the economic returns is conditioned by the huge investment and cost-recovery slow.In recent years, the construction of large-scale public welfare sports stadium in Suzhou maintain a stable and relatively rapid development, has placed in a leading position in our country.But to obtain the social,economic returns and to promote the industry development become the core issues. This researching report of development situation of the Suzhou large-scale public sports complexes industrial production was made by literature summary law,interviewing method,analytic method, on-scene investigations, reflected the existing problems , raised the model development concept and strategy.The full text mainly from the Suzhou large-scale public welfare sports complexes' resources deployment situation, the organization and the human affairs structure situation, the management system and the management pattern situation, the industrial production modes of business operation and the development way situation, the development content and the benefit situation and affects Suzhou large-scale public welfare sports complexes industrial production development aspects and so on factor to carry on the analysis, and has analyzed the Suzhou industrial park alone resort lake sports development center industrial production development present situation and the industrial production development method and the strategy utilization emphatically. Take this as the basis Obtains the question which exists in the industrial production developing process of Suzhou large-scale public welfare sports complexes: The facility use factor is low, the industrial production level is not high, the sources of fund channel is unitary, the administrative intervenes frequently, the intangible asset development takes seriously insufficiently, equipment necessary incomplete and so on.In accordance with many questions which exists in view of the facility industrial production developing process, We proposed the corresponding strategy, such as: utilization environment analysis strategy, grab Market share; Using the human resources strategy, High-level foundation for the introduction of talent, Using marketing strategy, expands the market demand; Utilizes the intangible asset development strategy, increases the accumulation of capital; Using financing strategies, attraction social capital and so on. |