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Leading Effect Of Painting On Visual Communication Design

Posted on:2011-12-01Degree:MasterType:Thesis
Country:ChinaCandidate:Y LiFull Text:PDF
GTID:2155360305950451Subject:Art of Design
Abstract/Summary:PDF Full Text Request
As important parts of arts, painting and design are developing together since the origin of human. Then with the advances of society and technology, labors are divided into more detailed area and the professionalism of every industry has gradually strengthened. Painting and design are beginning to separate and develop toward different systems. Although belonging to different categories, painting and design are inextricably linked. They impact and serve each other in the creative concept, techniques and other aspects. Today, design art is in rapid development and has a more and more important role in visual art because it's more practical. But also, the development of painting art has a pioneering role on the development of designing art.The ultimate goal of western modern art movement is to break through the traditional concepts of aesthetic, break the bondage of traditional sense of beauty on art and create a new aesthetic form and painting methods. In late 19th century and early 20th century, modern art completely changed the concept of the traditional arts in aspects of performance content, creative forms and also greatly affected the expression and development of visual communication design. Modern design learns from various art trends and paves the way to create of artistic images. It also creates a wider space for the performance of themes and images. Painting form of various schools, application of techniques and materials have enhanced the expression of visual communication design. With the rapid development of modern science and technology, visual communication design is increasingly rich and varied in form of expression. New materials and techniques have expanded the performance space of design. There are two major art revolutions. But in this essay, we focus on the art revolution between the beginning of 20th century and WWII. This far-reaching art movement directly influenced the formation of modern design. From impressionist, after Cubism, Abstractionism and so on until the establishment of the Bauhaus School of Design, design art has always been following the progress of painting. Modern visual communication design refers from their ideas, colors and forms. In conclusion, it promotes the development of design and realizes the transition from traditional design to modern design.Founded in 1919, Bauhaus School of Design gathered, integrated and improved the "design works of European from 19th to 20th century. Gropius invited artists, such as Kandinsky and Na Kyrgyzstan as art faculty of Bauhaus school. They all put the idea of painting into design. Hence, the creation of Bauhaus School of Design laid the final form of modern design style. Its design collects the essence of Cubism, Futurism, Abstractionism and Surrealism. They guide the design with painting theory, try to break the boundaries of art and design and so create "complete art". Painting promotes the design. Painting and design are combined. The basic teaching system of modern design practiced and explored by Bauhaus, has become a model for future design of teaching institutions.
Keywords/Search Tags:Visual Communication Design, Idea of Design, Color of Design, Modeling of design
PDF Full Text Request
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