Tourist Souvenirs Design And Research Based On The Regional Culture Background Of Shanxi

Tourism souvenirs are an important part of travel industry which are developed, not only can promote function of economy, but also can play on tourism promotion, publicity function. Shanxi has very rich tourism resources, with the train car's opening, increases the development space of market, but also makes the souvenir with market demand. More and more importance in China, the development of tourist souvenir for souvenir of research, but also increasing for souvenirs design strategy research, especially from the Angle of industrial design of tourist souvenirs for system design strategy analysis research.This topic is based on the research situation of lacking, the special products of tourist souvenir design strategy and the theory analysis and research of the tourist souvenirs, put forward the corresponding design strategy, hope for the future of shanxi tourist souvenirs design work provide certain reference and guidance. This topic is in the main research contents of shanxi tourist souvenirs of development and innovation. Tourist souvenirs, as a specific function and significance of carrying the goods, the design of the memorial should consider it first, people-oriented function, from the consumer's needs, fully embodies humanized design concept. At the same time, with the regional culture connotation of shanxi closely together, to grasp the good, the design, the cultural contact between closely related. In this paper the innovative development of shanxi tourist souvenirs, analyses existing problems of shanxi tourist souvenirs, according to the different needs of customers, analyzes the characteristics of tourist souvenir should possess in shanxi, summarizes the design of tourist souvenir concrete countermeasures in shanxi courtyard, and the design of tourist souvenir of the relevant case to verify this.Along with the rapid development of tourism, tourist souvenirs growing concern. One of tourist souvenir design in China, some big tourism province to develop, and gradually formed a large scale, the system of regional culture characteristics are the product type, achieved good social and economic benefits of the echo, and vigorously develop with regional culture characteristics of tourism products in these places, the ethnic culture also played a very good protection, publicity and rescue effect, thus souvenirs design is an important part of tourism development. Shanxi Province ", "the great cultural relics of Shanxi Province, throughout the resource distribution available seven words Buddha, then summarized: north and south roots. Which is the then traders courtyard. Qiao courtyard, the main courtyard, cao home courtyard, canal's manor house and yard etc., the existing shanxi qiaojiaba courtyard travel products are a kind of resources YiTuoXing tourism products, mostly in buildings and antiquities imitation of the tourist products, as well as other provinces area of tourism products, form a single copy, it is hard to come by tourists. Mining resources connotation of tourism products, innovative products, rich traders, the diversity of shape and structure of shanxi tourist products fully qiaojiaba courtyard the potential superiority.