The Representation Study Of Humanism In Pop-Art Design

The Humanism Spirit in Pop-art design has been a hot theme in China's Graphic Design field,it also shows a mainstream trend in Pop-art's development.People in Modern society seeks for spirit needs as well as substance needs.Through the public instrumentality of Pop-art design,sensibility has been putting more into advertising,so it's seamier to bring porches actions to consumers.Humanism Spirit in Pop-art design is people oriented.The thought of Humanism Spirit in advertising has become an important gene in advertisement design.,it combines ethics and reality theory in traditional Chinese couture.As Humanism Olympic in 2008 is at hand,Pop-art design,as one of the aspects in harmonious society,is slowly changing it's fixed pattern to a more qualitative leap.This article discusses about how to build up people oriented considerations,put attention to people's humanistic developments and emotional changes from Humanism Spirit's point of view,In China's modem Pop-art design put in our traditional culture,would express the intension of our national's Humanism Spirit.To investigate the inscape of emotional convey,to find a solution about the missing Humanism Spirit in Pop-art design,also give suggestions to researchers is the goal of this article.It first discuss from graphics,hue to characters as psychological factor,to express the usage of sensibility in visual effect.And concludes: Holistic is more meaningful then the total of other aspects.In the fourth part of the article,an implied scheme of Pop-art on Humanism Spirit has been put forward.As research shown,Humanism Spirit in Pop-art design could express humanism value, sympathize with consumers;promulgate healthy ideas,change people's thinking and living styles;shows cultural intensions,promotes civilization course.As a form of art,it promotes civilization.It should conform with consumers,and accord with culture.A culture has it's own design consciousness',otherwise,it wouldn't develop in that culture。To conclude:Humanism Spirit is new way to entreat China's modern Pop-art design.