Research On External Chinese Education Market

Recently the series of good news that Chinese economy keeps stable increasing, China joined the WTO and Beijing succeeded in the declaration of 2008 Olympic bring worldwide China dream. With the increase of China dream, Chinese dream spreads over the world. At present about 3000 million foreigners are studying Chinese all over the world. But most of them don't come to China to study Chinese. Facing such a large population of learners, what actions should we take to develop this market? Because that at present the scholar study on the external Chinese education from economy point of view is still blank, the writer touches upon this field and studies this issue out of interest.Chapter 1 is the introduction and study summarization to the external Chinese education market。It makes systematic study on the relative concepts,course and present study category of external Chinese education market and illuminates the study clue,analysis methods,literature summarization of this thesis。Chapter 2 makes synthesis discussion to the necessity of external Chinese education market from aspects of economics,politics and culture on the basis of summarizing preceding study to lay a foundation for the following study.Chapter 3 analyzes the feasibility by SWOT theory and makes deep and objective analysis from four aspects---Strength,Weakness,Opportunity and Threat.Chapter 4 finds out the factors which influence external Chinese education market and calculates the development scale and forecasts the market capacity of external Chinese education market by quantitative method by attempt.Chapter 5 is the conclusion and prospect to the whole thesis. Policy suggestions of building up market system,macro policies and service quality are proposed on the basis of preceding qualitative and quantitative study. So the thesis has some maneuverability。...