| From the start the basic definition of synaesthesia, the focus of artthrough the design of flu in the use of print ads meaning and use ofadvantages. Article is divided into a total of five major sections.The first chapter explains the principles of artisticsynesthesia. The second chapter illustrates the phenomenon of artisticsynesthesia Semiotics principles.The second chapter illustrates the phenomenon ofsynesthesia in art semiotics principles.The third chapter focuses on the exploration and study of art Synaesthesiain print ad design advantages of the use of analysis that will introduce theconcept of synaesthesia print ad design, feasibility, describe the sense ofcreation through the relationship between subject and audience, and throughworks of art in the sense of aesthetic appreciation.The fourth chapter with a specificexample of a successful case studies through a sense of thinking in graphicdesign works effectively. "Symbols", "feel signs and symbols of thinking","relationship between the visual symbol" characteristics of the passhas become the contemporary sense of material life in the city people'sspiritual needs. People in the "symbols", "feel signs andsymbols of thinking", "visual relationship symbol" Synaesthesiain the release of the world in search of sensual and self-enjoyment.People in the "symbols", "feel signsand symbols of thinking", "visual relationship symbol" of theworld through a sense of release and self-seeking sensory enjoyment.This design of our advertising a higher standard andmore stringent requirements, which requires the design to the people of oureyes, ears, mouth, nose, hand sensory fully mobilized, so that our work andproducts more persuasive.The art innovation behaviour of synaesthesia application in graphicdesign does not only make us feel refreshing, but also outlines a meaningfulpicture of nature, so that people suddenly see the truth.Our senses have alwaysbeen affected by the material world around us, and if this influence does notconsider our own initiative, it can be absolutely eternal.But we have theability of applying the "Five Senses" and "Synesthesia Sense"to the graphic design.While only we accepting the existence of synesthesiainfluence, this capability can play a role.Since ancient times, literature and art can notto be separated.with the exchange of literature and art deepening blend witheach other, mutual nourishment, "Synaesthesia" That rhetoric has beenart and design workers gradually attention was the introduction of creativeactivities designedin.The "ArtSense" approach applied to advertising design can enable designers to havea wider expanse of ideas and experience to design, but also for the audience tobring a more stunning visual experience and spiritual resonance.Design techniques with artistic synesthesia, betweendifferent kinds of art to appreciate each other, exchange, learn from eachother to achieve the analogy, seamless realm.Artistic perceptive approach applied to the print ad design, advertisingis largely designed to enrich the context of visual expression and moodrecycling. Advertising dollars in the graphic design process, therational use of "Sense" of the concept and design method of creation,graphic design and artistic creation is a new formulation and a new attempt.The existingworks of graphic design, we can find "artistic synesthesia means"flexible use of the work.Theuse of artistic synesthesia, to the graphic design work into a new soul and newcontent, so the audience an interactive experience with the five senses, andhave a strong sense of empathy and pass to enjoy. To make our art moreappealing, tension and convincing. |