Humanization Study On Sign Design About Public Environment

With the constant enlargement of the city, the appearance of the means of new information transmits, and the arrival of aging society, especially with the development of network technology, it has not only strengthen society degree of dependence to the information resources further, but also brought the enormous change of the urban environment characteristic, more changeable, numerous and complicated. At the same time, the urban sign environment becomes more and more important in development of the information-based trend in the world, its rational design will change and guide people's life, and improve people's life quality. Meanwhile, with joined WTO and hosting Olympic Games in 2008 soon, humanized design of the sign among the urban environment will improve our country's urban image and improve the city image of our country , and it is important means that leaping to the advanced city of the world of city.The thesis major studies and discusses fatherly how go on humanization design to the urban sign environment. It firstly defines the concept, category and sort, and analyzes humanization construction of sign environment which is inevitable in human development proceeding. Through describe five demand levels of people of Maslow, the thesis put forward that sign is not only to satisfy the demands of human in physiological and security, but also it realizes people's sense of ownership and acceptance sense and emotion demand especially.Through carrying on investigation of current situation and analyzing to the typical highway section (node) sign environment of Beijing, it summarized and analyzed the reason why these questions exist. And passing to the classification with the crowd, analyze characteristic, go out rule, visual characteristic, cognition requiring, aesthetic demand etc, the author sets up new thinking and new visual angle of sign environmental construction, change from in the past to identification thing and thing, thing and people's relation thinking mode into the study on relation between people...