Research On The Formation Mechanism Of International Market Power Of Manufacturing Enterprises In Global Value Chains

As a new type of international division of labor,division of labor in global value chains has changed the system and mode of international production,and brought huge development opportunities and unprecedented challenges to developing countries.With China’s reform and opening up,Chinese manufacturing enterprises have timely seized the opportunity of the adjustment and transfer of international industrial structure,and made use of their own comparative advantages such as rich natural resource endowments,cheap labor resources and various national preferential policies to actively embed them in the system of division of labor in global value chains,successfully achieve rapid development,form a huge production capacity and industrial clusters,and play a very important role in accumulating capital,technology and management experience,as well as promoting employment and the sustained rapid growth of China’s economy.However,although Chinese-made products are rising rapidly in terms of export scale and share,international market share and international trade competitiveness index,the development of Chinese manufacturing enterprises is still "large but not strong".The technological content of export products and the status in division of labor in global value chains has not changed essentially,and they are still in a weak position in division of labor in global value chains and benefit distribution pattern.In particular,the United States provoked trade frictions between China and the United States in 2018 and targeted the key development industries identified in Made in China 2025,which has brought severe challenges to the development of Chinese manufacturing enterprises.According to the existing academic point of view,the high-quality development of China’s foreign trade and the pursuit of the higher status in global value chains is largely reflected in the control of the price mark-up ability of export products in international markets.The price mark-up ability in international markets is the concrete embodiment of the international market power of enterprises,which not only represents enterprises’ ability of increasing the price of products in the international market competition,but also is manufacturing enterprises’ ability of directly influencing and controlling market variables to gain more market benefits.The international market power embodies the status of products in division of labor in global value chains,affects the benefit distribution pattern of manufacturing enterprises in the international division of labor,and also reflects their competitiveness in international markets.Then,what are the key factors influencing the formation of international market power of manufacturing enterprises? What is the mechanism of these factors on the formation of international market power? Although many scholars have made a lot of valuable explorations on this,from the existing literature,the research results of comprehensively and systematically exploring the formation mechanism of international market power of manufacturing enterprises are still rare.Therefore,it is still of great theoretical significance and practical value to make a comprehensive and systematic study on the formation mechanism of international market power of Chinese manufacturing enterprises in global value chains.Based on this,this dissertation adopts the research methods of combining normative analysis with empirical analysis and combining qualitative analysis with quantitative analysis,takes the division of labor in global value chains as the research background,and carries out a study in accordance with the logical thinking of raising,analyzing and solving problems,aiming at revealing the internal mechanism of the formation of international market power of manufacturing enterprises and using it to guide the management practice.Centering on the theme of "the formation mechanism of international market power of manufacturing enterprises in global value chains",the research of this dissertation mainly includes the following five aspects:(1)Systematically combing the relevant research literatureBy systematically and comprehensively combing the relevant research results of the theories of global value chains and international market power,it has laid an important theoretical foundation for the research of this dissertation.Based on a detailed review of the existing literature on the concept of international market power,this dissertation defines the connotation of the core concept of international market power.By combing,summarizing and commenting on the existing research literature,this dissertation puts forward some ideas for further research.(2)Based on the grounded theory approach,identifying the key factors which affect the formation of international market power of manufacturing enterprises in global value chainsWhat are the key factors affecting the formation of international market power of manufacturing enterprises? The existing research is relatively scattered and has not formed a unified point of view.In this dissertation,based on the grounded theory approach,after analyzing the original interview data with open coding,spindle coding and selective coding,it is identified that the key factors affecting the formation of international market power of manufacturing enterprises in global value chains are technological innovation ability,channel control ability,network ability,status in division of labor in global value chains and environmental dynamics.Then,by fully absorbing the research results of the theory of global value chains,the theory of resource view,the theory of dynamic capability and other related fields,this dissertation analyzes and discusses the research results of grounded theory,and constructs the conceptual model of key influencing factors of the formation of international market power of manufacturing enterprises according to the logical relationship.(3)Constructing the research model of the formation mechanism of international market power of manufacturing enterprises in global value chainsAfter abstracting the key influencing factors based on grounded theory,this dissertation first elaborates the connotation and dimensions of these influencing factors(variables),then comprehensively analyzes and makes use of the existing relevant theories and research results,and puts forward the research hypotheses among the variables in this dissertation: Firstly,the dimensions of technological innovation ability,channel control ability and network ability play positive roles in promoting the formation of international market power of manufacturing enterprises.Secondly,the status in division of labor in global value chains plays an intermediary role in the formation of international market power of manufacturing enterprises.Thirdly,environmental factors are important situational factors in the formation of international market power of manufacturing enterprises.On this basis,a theoretical model of the formation mechanism of international market power of manufacturing enterprises in global value chains is constructed.(4)Carrying out empirical tests on the hypotheses of the formation mechanism of international market power of manufacturing enterprises in global value chainsWhether the proposition of theoretical research is scientific and reasonable needs to be verified by effective empirical test.In view of the positive correlation between subjective and objective indicators,this dissertation refers to the subjective evaluation measurement method commonly used in management research.Sample data of enterprises were collected through questionnaire survey,and 283 valid sample data were obtained.After reliability analysis,exploratory factor analysis and confirmatory factor analysis,it is confirmed that the sample data can meet the requirements of empirical tests.Based on this,the research hypotheses proposed in this dissertation are empirically tested.The main conclusions are as follows: Firstly,exploratory technological innovation ability and utilization-based technological innovation ability plays a significant positive role in promoting the formation of international market power of manufacturing enterprises,and the status in division of labor in global value chains plays a partial intermediary role in the relationship between exploratory technological innovation ability,utilization-based technological innovation ability and the formation of international market power of manufacturing enterprises,while environmental dynamics positively regulates the relationship between exploratory technological innovation ability,utilization-based technological innovation ability and the formation of international market power of manufacturing enterprises.Secondly,supply channel control ability and terminal channel control ability has a significant positive effect on the formation of international market power of manufacturing enterprises,and the status in division of labor in global value chains plays a partial intermediary role in the relationship between terminal channel control ability and the formation of international market power of manufacturing enterprises,the status in division of labor in global value chains plays a complete intermediary role in the relationship between supply channel control ability and the formation of international market power of manufacturing enterprises,while the moderating role of environmental dynamics in the relationship between supply channel control ability,terminal channel control ability and the formation of international market power of manufacturing enterprises is not supported by sample data.Thirdly,network planning ability and network management ability plays a significant positive role in promoting the formation of international market power of manufacturing enterprises,and the status in division of labor in global value chains plays a partial intermediary role in the relationship between network planning ability,network management ability and the formation of international market power of manufacturing enterprises,while environmental dynamics positively regulates the relationship between network planning ability,network management ability and the formation of international market power of manufacturing enterprises.Fourthly,the status in division of labor in global value chains has a positive role in promoting the formation of international market power of manufacturing enterprises.(5)Putting forward relevant management enlightenmentBased on the previous parts of the research,this dissertation puts forward the following suggestions to promote the formation and improvement of international market power of manufacturing enterprises: Firstly,to enhance the technological innovation ability of enterprises.Secondly,to strengthen the construction of channel control ability of enterprises.Thirdly,to attach importance to the cultivation of the network ability of enterprises.Fourthly,to promote the upgrading of the enterprises’ status in division of labor in global value chains.Fifthly,to establish the monitoring mechanism of market and technological environment change for enterprises.In short,taking Chinese manufacturing enterprises as research samples,this dissertation explores the formation mechanism of international market power from the perspective of micro-level enterprises,expands the perspective of the existing research based on national or industry level,and enriches the related research contents of international market power.Of course,there are still some shortcomings in this study,such as the limitations of the collection of sample data and so on,which need to be further improved and perfected in the follow-up research.