| Over the last decades,Chinese tourism industry into the stage of brand building,this is a key factor of regional tourism development that brand generates a great of attraction under the new normal.High level tourist attractions and hot spot tourism cities tend to generate band effect that enhance the rate of visit and revisit,to stimulate the development of regional tourism economy,to representative of the essence of tourism,to become the symbol of regional tourism.However,not all tourist attractions and hot spot tourism cities will become the regional symbol,which have the global influence and prestige will be.According to the number of tourist reception for each year,the Chinese Top 100 Scenic Spots(CTHSS)and the Chinese Top 100 Tourism Cities(CTHTC)are the results of ranking the national top 100 tourism attractions and tourism cities.The objective of this research involved several basic elements.First of all,it explains the concept of National 5A Grade Scenic Spots and CTHSS,China Excellent Tourism Cities and CTHTC.Secondly,it reveals the relationship between the research and brand theory,location theory,growth pole theory.And then it reviewed the literature about international and domestic.What is more,with the ArcGIS,comparative analysis,mathematical modeling,linear regression equation etc.methods,a series of studies of CTHSS and CTHTC are undertaken to explore the regional combination of CTHSS and CTHTC.The results indicated that as follow.1.Build the conceptual model of CTHSS(CTHTC)formation mechanism.The model divided into 2 factors,the internal factor and the external factor.The internal factor involved in 2 main elements:tourism resources and market attractiveness,in order to quantitative analysis,the research establish the brand formation rate,which is the number of National 5 A Grade Scenic Spots divide by the number of CTHSS(or the number of China Excellent Tourism Cities divide by the number of CTHTC).The National 5A Grade Scenic Spots and China Excellent Tourism Cities are the highest level in China’s tourist attractions and tourism cities respectively so far as is known,which standard based on the government-leading’,the CTHSS and CTHTC as tourist number to criteria,it based on ’market-oriented’.The essential of brand formation rate is looking for the different between the ’government-leading’ and the ’market-oriented’.The external factors are more complicated than internal factor,for CTHSS,the tourist attractions as core part of the tourism supply system,it is the place that pays more attention on group behavior than individual behavior,and as a result,three variables were selected to evaluate the external factor.(1)The population density,to evaluate potential origin region that around in tourist attractions.(2)GDP per capita,to measure the local economic development.(3)Traffic accessibility index,to calculate the tourist attractions location and accessibility.For CTHTC,one more variable was selected,the number of tourism city,which measure the regional competition.And also establish the CTHSS and CTHTC formation coefficient equation to quantitative analysis,the value of brand formation rate can depend on the formation coefficient equation.The research found that the correlation coefficient of integrated factors is much higher than the single factor,and the main factor impact on CTHSS is traffic accessibility,which is 0.35,the local economic development is the main factor impact on the CTHTC,which is 0.37.2.From the time dimension and spatial dimension,reorganized the rank-size distribution variation of CTHSS and CTHTC.In time series,statistics the number of CTHSS and CTHTC during the 2010-2012,draw the rank ordered plots of the CTHSS and CTHTC on a double-logarithmic scale,matching the power-law distribution characteristic.In spatial distribution,ArcGIS has been used for locate different size of CTHSS and CTHTC,it appears clustering features for CTHSS,that is,Bo hai coastal region,Yellow River—Longhai,Yangtze River area,Yangtze River and Pearl River delta region.While it presents zonal distribution for CTHTC and mainly spread the southeast of Hu Line.3.Analyzed national regional combination of CTHSS and CTHTC.CTHSS and CTHTC have spatial mismatch,so in the regional combination,there are quantity matches and scale level matches between CTHSS and CTHTS.Four combinations involved in quantity matches,and for scale level matches,it found high level touristic cities provide tourism services and facilities support to same level or low level scenic spots.The results indicated that "scenic spots upgrade touristic cities,touristic cities integrate scenic spots”will be the regional tourism development model,as well as provides theoretical foundation and factual basis for different scale scenic spots and touristic cities development.4.Explanation of the China tourism geography hub.It based on the statistics value of CTHSS and CTHTC’s formation rate,as well as inbound and domestic tourism market shares,to explore the China tourism geography hub.Found out,Yangtze River Delta which involves Shanghai city,Jiangsu and Zhejiang province considered to be the single tourism geography hub.Pearl River Delta and Beijing,Tianjin,Hebei province considered to be the multi-level tourism geographic hubs.The China tourism geography hub distributed in the eastern region of China,which is the most developed areas of the country.However,West China where distribute large amounts of tourism resources which are less development region in China,it should pay more attention on(1)select rich tourism resources distribution areas to built sub-center,the high level tourist attractions as the node to contribute urban development,the hot spot tourist city as the hub to lead regional development.(2)The Silk Road economic belt will stimulate construction of tourist attraction,the scenic area become the growth pole to push regional economic development,traffic investment,tourism-trade interaction,tourism-culture industry integration,and to promote employment.This research provides a theoretical basis for the formation of high level tourist attractions during the external factors,as well as to clarify the China tourism geography hub and its spatial distribution pattern.5.Exploration of regional combination of CTHSS and CTHTC as Shaanxi province to case study.First of all,tourism potential value were calculated to evaluate the CTHSS and CTHTC’s regional competitive position in Shaanxi province,the results provided the condition assumed to be the CTHSS and CTHTC,that is,the tourism potential value should not below the 1 as well as the curve shows a rising trend.Secondly,analyze the tourism attractions and tourism cities formation mechanizes to test the concept model,model test results are satisfactory.Additionally,analysis the regional combination of CTHSS and CTHTC in Shaanxi province,there are 3 combinations of quantity matches,and for scale level matches,the“multiple to multiple”exist in Guanzhong region of Shaanxi province.However,the tourism network between 3 regions of Shaanxi has not been formed.What is more,utilize Baidu index to analyze the tourist attractions impact on city’s popularity,the Baidu index of tourist attractions distribute around the big city are high,but the driving coefficient is low,and the Baidu index of tourist attractions distribute around the middle or small size city is great than the city’s,the driving coefficient is high.The research attempts to innovate in the following aspects:1.Build the conceptual model of CTHSS(CTHTC)formation mechanism.2.Analyzed national regional combination of CTHSS and CTHTC.3.Explanation of the China tourism geography hub. |
