| With the urbanization process, the new generation of migrant workers have become a vital force modernization. As a socially vulnerable groups, the number of1.2million people. In recent years, they repeatedly to "die onslaught" and other extreme expression into public view, through the media field in "big trouble" approach to rights. Such as "Foxconn N jump""Zhang Chao thoracotomy lung examination" and so on. This makes the whole society to reflect the demands of this group of concerned interests, find a legitimate, harmonious and effective channel for them to express the aspirations,the realization of social harmony and stability, promoting economic development is important. The media is an important way of expression. This paper focuses on how they achieve effective through the mass media to express their demands, the analysis process,"media event" in the interests of the demands of the new generation of migrant workers of media expression, joints, and behavioral logic expression in the media of various actors.In this paper, communication studies, sociology, political science, economics, theory, literature, text analysis, surveys, case studies and other methods, Based on the new generation of migrant workers in the media to express the status quo, summarizes the "media event" in the interests of the new generation of migrant workers in order to express the demands of the media has experienced four distinct stages, to clarify the mass media, the new generation of migrant workers, government and other subjects involved in behavior logic, the expression pattern of media relations proposed construction of ideas for the new generation of migrant workers social governance provides a communication perspective.In addition to Chapter1Introduction, specific divided into the following six chapters start on:The second chapter introduces the demands of groups and their interests, the media and social functions, the media demands of expression rights of vulnerable groups. Studies suggest that the expression of the interests of the demands of ways within the system there is a "system of supply and behavioral choices departure" of the situation, leading to the demands of expression rights of way to institutionalize poor, inefficient, forcing vulnerable groups choose non-institutionalized interests of expression, making media has become an important channel for the expression of the demands of expression rights of vulnerable groups. The third chapter focuses on the transformation of our society and migrant workers, the survival status of the development of migrant workers, the new generation of migrant workers and their rights of appeal. Studies suggest that, compared with the first generation of migrant workers, the interests of the demands of the new generation of migrant workers more extensive content, require improved, embodied in the pursuit of development from to survive the transition from the pursuit of revenue to pursue the work environment changes, from farmers agree that workers agree to shift from individual rights to group rights change.Chapter IV through the "People’s Daily","Farmers Daily", Sina news reports in2013about the new generation of migrant workers a year of analysis, examine the demands of the new generation of migrant workers rights and interests of media to express the status quo. Analysts believe that the current generation of migrant workers on the reports, news sources confined to government departments, reports of many types of policies and regulations class, generation of migrant workers cited lack of discourse, the new generation of migrant workers is to be expressed and the expression of the missing status, their rights demands are simplified and reduced, and more presented "weak" image "victim"The fifth chapter of the four major cities by1105copies of the new generation of migrant workers questionnaire analysis, the new generation of migrant workers investigated the situation of media literacy. Analysts believe that the network is up to the new generation of migrant workers in contact with the media, the main purpose is entertainment.23.5%of the new generation of migrant workers to the mass media reflect over their demands, the use of media rights awareness is weak, which with its low level of trust in the media, public opinion function is not recognized by the media, expressing lack of confidence in the interests of the demands of a larger relationship.Chapter VI start from the "media event" Perspectives start, through the study of the typical demands of the new generation of migrant workers rights and interests of media to express events.Summarized the media to express in turn experienced the "expression incubation period","the outbreak period" and "the interests of the game" and "calm gestation period" four distinct phases, forming a network media detonate influential traditional media-driven, each side forces intervene, public participation, expression of the Government’s response processes. Chapter Ⅶ start from the perspective of social governance, to clarify the basis of government, the media, the new generation of migrant workers to take part in the main behavioral logic of the proposed pattern of interaction between media expression construct ideas. Analysts believe that the media choose what interests demands of social groups, as reported in the object, depending on their coverage costs and social effects, economic effects; Government based on the consideration of social welfare maximization of different media gives different weights; generation of migrant workers in order to attract more attention of big media and government, the extreme of the "big trouble" thinking as its activist core logic. Mechanisms in order to achieve effective social governance, need to guide formed between diverse actors in close and equal relationship network, the formation of independent expression, dialogue and consultation and consensus, on the basis of the pattern of interaction between media to express proposed to construct a network, rules and words. |
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