Power Of Media

Historically, the 20th century brought earthshaking changes in the course of China's history. Its first half was characterized by turbulence and revolution, and China hadn't jump out the "strange circle" of history, until the 1949 China's revolutionary victory destroyed the semi-colonial and semi-feudal social structure thoroughly. In this course, it was great Anti-Japanese War and war of liberation that the Communist Party of China led the people to carry on to be with decisive significance. The time "Xinhua Daily" published was from the initial stage of Anti-Japanese War to the initial stage of the Liberation War, and after it suspended publication for two years, new China was born. We can say that: "Xinhua Daily" had done the true report to a series of major events that took place in this period of history. It was not only the historical witness of the second cooperation between the Kuomintang (KMT) and the Communist Party (CPC), but also the witness of the modern historic turning at the same time.Besides," Xinhua Daily", regarded as the first case of dissemination, under the historical condition at that time, not only had essential differences with newspapers of Kuomintang, but also with other unofficial newspapers of capitalist class. In politic, it demonstrated itself a copy of the Party paper with clear-cut stands and characteristic of proletariat's Party spirit. And it published publicly in the area occupied by Kuomintang, so it was different from the newspapers published in the liberation area led by CPC. In the complicated situation with sharp struggling, it combined CPC's open fight with its secret work and withstood all sort of trials and also accumulated a wealth of experience in the fighting and working, which made it unique. Its historic role and experience occupied an important place in the Chinese and CPC's news career. In terms of world news career, it was also rare legacy of history. Very regretfully, in 21st century, when talking about the consequence of globalization, people don't confine the topic to economy globalization, and begin talking abut ideological and cultural globalization, however, our study on Xinhua Daily was still confined to inherent imagination and we, from the angles of revolution and news history, debated, analyzed and studied Xinhua Daily just according to the newspaper's contents. The current situation doesn't assort with Xinhua Daily's place in China's history and news career.The thesis applies the theory of media and the studying means of news career, along with the historic style, to analyze Xinhua Daily. Specially speaking,, the thesis will analyze Xinhua Daily's course to start publication through a plenty of authentic proofs, and will further inquire into Xinhua Dajly many-sided achievements by editor staff's component and news source's processing means and dissemination's means. So that we can both comprehensively deeply reappear Xinhua Daily'sexistence and try to create a paper study's pattern.Firstly, the thesis starts with China's mass media's developing and researching, brought chances and challenges by media's interaction, networkization and globalization. Then summarizes latest overseas research fruits of media's influence, and chooses Xinhua Daily as the characteristic research object to further study. Reviewing Xinhua Daily's current situation and inadequacy shows the thesis's academic value, realistic meaning and contents' frame.Secondly, the thesis gives a longitudinal investigation on Xinhua Daily's basic factors梚ts background, staring publication, editorship and issue, which are origin and situation that forming its characteristic and style, and which are important factors for it to spread to the masses and meanwhile are the thread adhering to the thesis' subject. Then the thesis probes into its information sources, process and dissemination in the angles of writers, information and readers. It detailedly analyzes its channel of information source, writers' role, readers' distribution and reader' way of communications, which prove it's the CPC members' on...