Study On Network Competence, Entrepreneurial Networks And Growth Of Rural Mini-Enterprises Enterpreneurship

In the 30 years of reform and opening in China, the Rural Micro Enterprise (RME) goes very fast by entrepreneurship, which is playing a increasingly vital role in aspects of promoting rural economy, increasing the famers employment, stimulating agricultural innovation, industry midwifery and becomes an important force to promote the national economy and the rural social development as well as the construction of harmonious society.Meanwhile, the arrival of Knowledge economy brings about network characteristics to the paradigm of entrepreneurship as the rapid development of the information and technology on the new technology. Under the background of network-based entrepreneurship, to explain the growth of RMEs by entrepreneurship network enjoys a great deal of advantage. However, due to comprehensive and complex nature of research on network-based entrepreneurship, there is not a set of sophisticated theories.The issues are still confused in the field of network-based connotation, its explanation for hierarchical relationship on the performance of new enterprises and the mechanisms. The aim of this paper is to give full consideration to the relationship between different variables, implement the entrepreneurship theories and social net-work theories comprehensively, and then deeply analyze the relationship among net-work ability, network-based entrepreneurship and growth performance in the new RMEs. Furthermore, this paper will answer the following three questions. The first is that is it possible for the new rural micro enterprises to improve its growth performance. The second is that is it possible for the new rural micro enterprises to build up the effective networks. The third one is how to establish the effective networks.On the basis of the relevant theory analysis, include the Social Network Theory, the resource-based theory and the Organizational Learning Theory, this article summarizes the present research status on the existing literature on entrepreneurial network, network competence, growth of new venture creation, and so on. The research built a platform for analyzing the relationship of entrepreneurial network, network competence and growth of new venture creation. Based on the questionnaires and depth-interviewing, the research uses moderns in econometrics, discusses the result and gives some suggests.The research will be put forward into the following aspects.1. Build the theoretical model. The research constructs the theoretical model on the relationships of entrepreneurial network, network competence and growth, also brings the effect factors of network competence into this model. Reference from the existing research, this article discusses the entrepreneurial network in the light of the internal attribute from two dimensions as network size and network intensity, and the network competence in the light of the organic composition from two dimensions as strategic network competence and operational network competence.On the grounds of the theoretical derivation, the theoretical hypotheses on the effect mechanism between the elements are brought forward, including two hypotheses regarding on the effect of entrepreneurial network (network size, network intensity) on new venture growth respectively, four hypotheses of the impact of network competence on entrepreneurial networks, and six hypotheses of the impact factors of network competence.2. Analysis. As for verifying the theoretical model and the hypothesis, the investigation is spread out. In this research the questionnaire survey method is adopted to measure the variable in the model, the new rural mini-ventures in China are chosen as investigation objects. Ultimately there are seven hundred and twenty six questionnaires are effective recalled. Structure Equation Model is applied, and the data is disposed to check the designed theoretical model and hypothesis. The proof-test outcome indicates that among the twelve hypotheses, ten hypotheses validated and two fail.3. Discussing. The discussion on the proof result of hypotheses is processed to definitude the theoretical and practical meaning of this research. The hypotheses which have passes the test can explain the operation mechanism between the variables, with the analysis on the result revealed by the sustainable hypotheses; the revelation for new rural mini-ventures practice is expatiated. As for the failed hypotheses, analysis on the unaccepted reason is promoted integrating with the special situation for the survival and development practice of the new RMEs in China. Given the discussion results, suggestions regarding new RMEs are as below:1) voluntarily join the entrepreneurial networks; 2) grow the network competence and adjust the priority of network competence as appropriate.4. Results. Through systematic analysis, this article presents the following results.1) Satisfying the needs of quantity and quality, the effective RMEs networks, featured by scale and intensity, will positively influence the performance of new RMEs.2) New RMEs can build up efficient entrepreneurial networks. The efficiency, weights much in new RMEs networks, made up of strategic and operational network competences which give out great largesse to networking scale and intensity.3) Results also identify the two valid ways to upgrade the network competence, one is network management system, and the other is network experiences which both bring in remarkable benefits to the strategic and operational network competence.Above all, some suggestions are sets to improve the growth performance of the new RMEs in the research. (1) The new RMEs should be actively participating in the networks. The related resources is put, actively maintenance and network cooperation and interaction between the partners, and on the basis of their own characteristics and needs, adjust and improve the network, and make the network relations balanced. (2) As the new RMEs is concerned, they should learn about entrepreneurship in the information network, scientific planning, business network based on the control and environmental influences to the understanding of the internal demand of implementing effective monitoring network, and enhance the strategic network capacity and operational network capacity. (3) It is necessary to establish the network to guide the development and personnel evaluation personnel for the new RMEs to improve their own network management system, and actively participate in the network activity, try to accumulate these activities experiences, and change these experiences into knowledge resources, and finally enhance the entrepreneurship and growth performance.