Research On The Stigma Of Female Driver's Media Image In Network News

In recent years,with the increase in the number of drivers,the driver's news reports are more and more.However,from the existing news reports,the report of the female drivers not only to the majority of negative news,but also in the language of the report also suspected of sex discrimination,resulting in the female driver's image of the stigma.Individual women drivers do not comply with traffic rules,driving skills are not skilled,moral quality corruption and other bad behavior,and ignore the negative news or dismissive;and online media to take the label of the news reporting strategy,excessive pursuit of economic efficiency,lack of media responsibility Awareness;coupled with China's road traffic environment is tight,and the audience has been affected by the role of stereotyped,and other reasons,resulting in female drivers in the network news showing a stigma of the media image.People's Network and Sina and other online media on the female driver's news reports showing a very obvious negative tendency.These negative news content to the female driver affixed "traffic law" "improper operation" "moral corruption" "bad habits" and other four kinds of stigma tags.Female driver network media image of the stigma will not only undermine the true image of the driver group,the impact of driving self-confidence;will also cause network news to partial general,reduce the credibility of the network media;leaving the audience on the female driver a negative view,Deepen the negative stereotyped impression of the community on the female driver group.In the network news,the female driver's image is not consistent with the actual situation.As the female driver,the driver should follow the traffic rules,skillfully drive the technology,improve his moral character,standardize his words and deeds,and actively deal with the negative news and maintain his own image.In terms of online media,the online media should restore the true image of the female driver group,bear the corresponding media responsibility;and balance the network news on the female driver's related reports,enhance the professionalism of journalists.In terms of online media,the online media should restore the true image of the female driver group,bear the corresponding media responsibility;and balance the network news on the female driver's related reports,enhance the professionalism of journalists.