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News Of TV Talk Show In The New Media Context

Posted on:2016-05-26Degree:MasterType:Thesis
Country:ChinaCandidate:M L DingFull Text:PDF
GTID:2308330461991735Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
Television news talk show, an important type of TV program, has a history of over 20 years in our country. With the development of the society and the advent of the era of TV news, talk shows are also faced with more opportunities and challenges. In the progress of media convergence, how should television news talk show change to meet the needs of the audience?This paper selects China’s TV talk show of news as the research object and expounded China’s TV news talk show through combing relevant concepts of it. Chinese TV news talk show is now facing serious bottleneck programs of the same type and topic homogeneity. Words in the News Picture, an Anhui public radio news talk show, is now facing the dilemma as all news talk shows. While, its attempts and efforts also represent the direction of news talk show programs. To try to improve China’s TV talk show, this paper analyzes the Words in the News Picture, and points out its shortcomings.The first chapter is the theoretical framework, including related concepts, current situation of the development of new media, and the definition and current situation of TV news talk show. Through analyzing the data and the related concept of the schema, the new media is developing at a breathtaking speed and has caused great impact on other traditional media. Talk shows are faced with the problems of same program type, topic homogeneity, show host individual roles and positioning is not in place, lacking interactive, etc. The external environment of the grim and problems of their own make the TV news talk show must seek countermeasures actively.In the second chapter, to point out the shortcomings of Words in the News Picture in content and new media, this article does data analysis, from its birth to making revision this year. A detailed analysis of elements of the program and the host role by using the communication theory and case analysis. At the same time, the choice of topic and audience and the application of new media platforms are analyzed too.Based on the infrastructure in the first chapter and the case analysis in the second chapter, the third chapter of this article tries to give advice to TV news talk show from two aspect, holding fast and breakout. Holding fast is to expand the scope of the topics, the host, commentator team and build brand image, relying on the advantage of the TV media and the integration of its own resources. Breakout is to take initiative action, combine with new media broadcast platform, expand the use of technology and inject new vitality into the TV news talk show.
Keywords/Search Tags:New media, TV news, talk show, Words in the News Picture
PDF Full Text Request
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