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Hosting Strategy Researches Of Domestic Legal TV Programs

Posted on:2012-02-11Degree:MasterType:Thesis
Country:ChinaCandidate:J RuFull Text:PDF
GTID:2248330392960058Subject:Art of Design
Abstract/Summary:PDF Full Text Request
As a peculiar form of our country’s TV Programs, Legal System Programs isgetting more and more attention from every aspect of the country. The manifestation,which is based on host, not only represents the future of TV programs, but alsobecomes the main method of upgrading the creativity increasingly, it even affects theresult of audience ratings. A good TV program can make a well-known TV host, andan excellent TV host can also bring out a successful TV program. However, becauseof many objective and subjective reason, our existing legal system TV Program andits host still have many problems and deficiencies, which clearly cannot meet thediverse demands of society and the changing of the public viewing. Therefore, tofurther strengthen and improve the media’s own innovation ability is the top priorityof legal system TV Program, and can guide and ensure the healthy development ofTV programs.The reason why this article choosing to research of hosting strategy, isto offer some good reference and advice of consummating the related theory ofdomestic legal system TV Programs’ hosting strategy, to accelerate the creation of thehost behavior criterion and the development of the legal system TV programs, throughthe researches. Therefore, researches and summarization of the formation of legalsystem TV program, discovering the internal relationship of host and programs,perfection of formation of current programs, raising new media reformation andcreativity mode, is not only the core idea of this article, but also be the main purposeand goal of the research.Legal system TV program is not the main formation of recent years, but becauseof its special orientation, it demands host higher knowledge. It is necessary to havemore ability of speaking, behavior, psyche and mind for host, in the same time,professional knowledge, hosting strategy, program orientation and especially theimplementation of host trademark strategy, are requisitions of surviving anddevelopment of legal system TV program. Therefore, how to make a competent hostis very important. It need the whole system work with scientific analysis and researchto explore and discover the host’s existing pros and cons, to sum up and develop a setof effective host norms and methods, which are the main tasks of this research. This article’s research target is our nation’s hosting strategy of legal system TVprogram, from the viewpoint of role orientation, ability structure and trademarkstrategy of legal system TV program, through following four chapter-<DomesticLegal System TV Program And Host Guide>,<Domestic Legal System TV ProgramCurrent State>,<Legal System TV Program Case Analysis> and <Domestic LegalSystem TV Program Host Perspective Analysis And Creativity Strategy>, analyze thehistory, current state and future of domestic legal system TV program and host. Weuse various research methods in this paper, including combining theory with practice,systematic analysis, case analysis, documentation research, inductive method,assisting by the theories relative to philosophy, broadcasting and hosting,communication and so on, to research the development history, current situation andproblems of Chinese legal education TV program and explore the deep-seated reasonsof problems. And through the specific characteristics of the different cases, The authortry to summarize the strategy of hosting which can learn and quote, to make a clearrole orientation and improve the overall quality. Based on those, the Host should try tobe a full participator in the program, and to focus on innovation and the developmentof oneself, to be a person with personality characteristics and to provide positivesuggestions and method for the development of domestic legal system TV programsand hosts.
Keywords/Search Tags:Legal system TV programs, Host, Hosting strategy, The audience
PDF Full Text Request
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