Popular Culture And Media

The flourish of popular culture absorbed the extensive attention of the scholar in the world, but the understanding and judgment about popular culture are not unanimous The Frankfurt school and the scholars in Birmingham culture study center think that the popular culture is culture industry They criticized popular culture on the elite stand.The scholar in china confuse popular culture and public culture Public popular appears when the commercial society have developed enough in the peace era In my opinion, it is the mass media that influence the popular culture, therefore, I analyze the popular culture with the mass media theoryThe main content of the article is divided into four sections except preface and afterwards:The first part mainly describes the appear of the mass media With the development of media and the appear of visual media electric media computer net etc, we enter the mass media era The mass media include Television Radio Broadcast Newspaper Internet The appear of the mass media makes the character and transmit of the popular change thoroughlyThe second section of the article analyzes the relation of the mass and the mass media From the develop procedure of the popular in the West world and China, I can conclude that the popular culture is a especially culture in the mass media era The "media" is the core of popular culture and the foundation of the popular culture. The mass is not only the transmittal way of the popular culture ,but also a important part of the popular mass We should study the mass media in order to understand popular comprehensivelyThe third section of the article is the most important part In this part, I analyze the popular culture though study the mass mediae Firstly, the popular culture is a media culture that includes the elite culture and the public culture Secondly, the mass is a collective consisted of all the people who participate in the mass media,. TheFrankfurt school point out that the mass are alienated by the mass media and evaluate the popular culture pessimism The scholars in Birmingham culture study center emphasize that the mass can produce meaning and joy when they confront with the mass They conflict with the mass media with meaning and joy Finally, general to say, the media features of the popular include six aspects: polybasic civilianize popularize fashionab standardize visualize and perceptual; Furthermore, the mass media cause many positive influence on the popular cultureThe fourth part is talk about how to upgrade the popular culture. The reproduction and perception of the mass media make many negative effect on the popular profoundly I hold that the popular should upgraded Firstly, we should take some measures to conduct and educate the people who are engage in the mass media; Secondly, the elites should participate in the mass media extensively...