A Study On The Socialization Transformation Strategy Of Petrol Huabei Medical And Health System

For the demand of the Socialist Market Economy and modern enterprise's system, the Petrol Huabei Medical and Health System (the abbreviated form of the name Huayou Health System hereinafter sections) has to handle the strategy option as below: to be separated from the enterprise, and then to change the present management model that has been found in Command Economy in order to realize socialization transformation.In this thesis, author applies relevant theories and methods of enterprise's strategic management to practice, and puts forward a socialization transformation strategy for Huayou Health System: Sets up Huayou Medical Group which belongs to the enterprise, reforms its old structures, and promotes the core competence of medical organizations in it, so that it will keep up a continuous competitive advantage.The chapters and content of this thesis are as follows: The preface includes the research's purpose,method,process and working, the document's source , the frame of the theory and the thesis. The chapter 1 is mainly about the introduction of the socialization's background and the meaning about Huayou Health System. Especially, author sets up a model of socialization's paths to evaluate and analyze the option of Huayou Medical Group's found. In chapter 2, after comparison and analysis of many basal data, author discusses the situation and present problems in Huayou Health System comprehensively so as to find out the difference or difficulty from forming Huayou Medical Group. In chapter 3, author applies relevant theories and methods of enterprise's strategic management to analyze inside and outside environments of Huayou Health System, then puts forward a socialization transformation strategy for it. In Chapter 4, author designs a specific plan to put strategy of chapter 3 in practice.The innovation of this thesis lies in the following aspects: First, AHP analysis is applied to enhance the persuasion about evaluating and analyzing the socialization's path of Huayou Health System. Second, the scientific level of the research is heightened by using those models such as five kinds of competitive force,analysis of industry's competitive structure,the path chart to distinguish core competence and the system about evaluating competitive force in medical organizations. Third, the research has worked out a specific plan of socialization transformation strategy for Huayou Health System.