Research On The Optimization Of Sales Personnel Performance Management System Of Y Property Insurance Shanxi Branch

The performance management system uses an appropriate incentive mechanism to properly adjust the initiative and positive role of individuals,thereby helping the management team and employees to improve their own conditions,effectively improving the level of ability,and then improving the performance of individuals and groups,and it is also conducive to the realization of the company.The strategic objective produced a huge boost.Under the situation that China’s insurance market is gradually becoming saturated,the establishment of a complete performance management system is conducive to the sustainable and stable development of enterprises.As the main economic source of insurance companies,salespeople are the main force to ensure the healthy and vigorous development of the insurance industry.Effective supervision and management of their performance can not only enhance the market competitiveness of insurance companies,but also achieve the company’s development strategy goals.This thesis mainly analyzes the performance management system of Y Property Insurance Shanxi Branch,finds out the problems existing in its current performance management,puts forward suggestions for improvement and optimization measures,and tests its effect through actual operation.It is hoped that it can play a certain role in promoting the employees of the company,and contribute to the improvement of the comprehensive strength of the company,so that it can occupy a place in the Shanxi insurance market.On the basis of clarifying the background and significance of the research,this thesis summarizes the research status of performance management and performance management system domestic and foreign,and then integrates the relevant theoretical content.Data collection and analysis for salespeople and managers.Combine the survey results of the two survey methods to conduct cross-comparison,summarize the impact of the current performance management method on employees and the company’s operation and management,analyze the problems of the current performance management method and the reasons for the results,and secondly,In response to the problems summarized and summarized,optimization strategies are proposed one by one,including improvement in all aspects of performance management,especially the introduction of the content of the balanced scorecard in the scientific optimization of performance indicators,comprehensive consideration of sales personnel,and promotion of their overall stability.Development,only the better development of sales staff can play a role in promoting the development of the company.