Research On Motivation And Performance Of Jinsheng Intelligent Assets Reorganization

As factor costs rise and environmental pressures increase,the profit margins obtained by manufacturing companies through cost advantages are gradually shrinking.Faced with this situation,many companies choose to transform and upgrade to conform to market development.However,the endogenous transformation is faced with difficulties such as insufficient management experience and a long preparation period.In contrast,the asset reorganization method has the advantages of quickly integrating assets,entering the target field,and optimizing the business structure,and has become an important choice for enterprises.In addition,in recent years,the state has successively introduced relevant policies to encourage and guide listed companies to carry out asset restructuring to optimize resource allocation,which has made the implementation of asset restructuring of listed companies more frequent and the transaction volume has continued to rise.This article selects the two asset reorganization events of the original precision structural parts manufacturer Jinsheng Intelligent as the research object.First,it introduces the industry background of Jinsheng Intelligent’s asset reorganization,and elaborates the two mergers and acquisitions of Genesis and the divestiture of precision structural parts assets.The process of asset reorganization analyzes the characteristics of the two asset reorganizations from the aspects of the payment method,operation mode and subsequent integration of the asset reorganization.Then combined the industry and its own development situation to analyze the motivations of its two asset reorganizations,and found that although the motivations of the two asset reorganizations were different,they were all driven by efficiency and strategic motivations,and they were all for the company’slong-term development.Decisions made.Then,from the aspects of market performance,financial performance and non-financial performance,combined with the industry average level,it analyzes the effect of Jinsheng Intelligent Assets Restructuring.In terms of market performance,mergers and acquisitions have brought negative performance to companies,and asset divestitures have brought positive market effects to companies;in terms of financial performance,the company’s profitability,solvency,and profit growth capabilities are different after the two asset reorganizations In terms of non-financial performance,the management synergy effect of Jinsheng Intelligent Assets reorganization has been brought into play,and the company’s R&D and innovation capabilities have been enhanced.At the same time,it has also achieved the upgrade of business and customer structure,and has successfully changed from sophisticated structure.Parts manufacturing enterprises have transformed into advanced intelligent equipment enterprises,their status in the industry has been improved,and their competitiveness has been strengthened.Finally,based on the above analysis results,we summarize the experience of Jinsheng Intelligent Asset Restructuring in terms of timing,target selection,restructuring plan and subsequent integration,and provide enlightenment for other companies that want to carry out asset restructuring in the future.