Research On Revenue Audit Risk Of Live Streaming Platform

With the live streaming platform becoming the main way of leisure and entertainment for many Internet users,the live streaming industry has been expanding and deepening.In the process,many capitals are attracted to the live streaming industry.In order to protect the interests of investors and enhance the trustworthiness of financial statements,the rapid development of the live streaming industry should be accompanied by the corresponding development of the audit of live streaming platforms.Among them,revenue as one of the important measurement data of enterprise operation,the study on audit risk of revenue is an important topic worthy of attention.The recognition of revenue requires more accounting professional judgment and accounting estimates,and the special characteristics of live-streaming enterprises also make the audit risk related to revenue increase,so the audit of revenue of live-streaming enterprises has greater risks and challenges.To address the above situation,this paper takes Y,an influential company in the live streaming industry,as an example,and studies the identification and response to audit risks of live streaming enterprises based on the new revenue standard.This paper will analyze the audit risk of live streaming platform based on the new revenue standard and modern audit risk model,using Company Y as a case study.Firstly,this paper studies and analyzes the overview of the live streaming industry,and focuses on the sources and characteristics of the revenue of live streaming companies,the accounting of the revenue of live streaming companies under the new revenue standard,and the audit risk of live streaming companies under the new revenue standard.Secondly,this paper takes Company Y as the case study object to understand the profile of Company Y and analyze the revenue situation of Company Y.Again,based on the above analysis,this paper analyzes the audit risk of Company Y’s revenue in terms of the risk at the financial statement level,the risk of material misstatement at the determination level,and the inspection risk.Among them,the risk of material misstatement at the financial statement level mainly includes the business risk of macro environment,the business risk of industry condition and the business risk of company strategy;the risk of material misstatement at the recognition level is analyzed in terms of inherent risk and control risk.Finally,for the audit risk of income analyzed above,except for inherent risk which cannot be reduced by audit work,this paper proposes corresponding countermeasures for financial statement level material misstatement risk,control risk and inspection risk.This paper combines the current fast-growing live-streaming industry with the identification and prevention of audit risk,starting from the special characteristics of the revenue of live-streaming enterprises,combining the main points of specific transactions under the new revenue standard,the main revenue of the case company,analyzing audit risk,combining theory and practice,and innovating in terms of research content and research perspective.This paper has certain theoretical significance for strengthening the theoretical research on the audit risk of the income of live broadcast enterprises and enriching the research literature on the audit risk of the income of live broadcast enterprises,as well as helping to prompt auditors to pay attention to the special characteristics of the live broadcast industry and the income under the new income standard,prudently identifying and preventing audit risks,improving audit efficiency while promoting the improvement of audit report quality,and helping the development of the audit practice of live broadcast enterprises development.