| With the development of Chinese sports film,the image of athletes plays an increasingly important role in the film.However,there is a lack of in-depth research on its construction,which is not conducive to the development of Chinese sports film industry and image.With the increasing diversity of Chinese sports films,new technologies and new media,advanced art and production techniques will also open up new sensory experiences for sports film fans.It is hoped that the chinese sports film will find a new breakthrough in the presentation of the image of athletes,draw on the experience of sports film at home and abroad in technology and art,and gradually enrich the types and styles of sports film image construction in china.Put other wonderful Chinese sports films on the international stage to build the spirit of China’s sports powerhouse.This paper explores the innovation and breakthrough of sports film in shaping the image of athletes in order to further improve the influence and development level of sports film in our country and provide a theoretical basis for setting up good values and correct value orientation in today’s society.This article takes the new century Chinese sports film as the research object.This paper analyzes and discusses the new Chinese sports films by means of comparative analysis,documentation,case analysis,logical reasoning,data analysis and empirical analysis.1.The image construction of athletes in Chinese sports films in the new century is characterized by diversity.2.The construction of athletes’ image in sports movies in our country shows a certain social significance.The performance of the athletes on the screen gives the spectators a perspective of watching and appreciating sports.The construction of athletes’ image in Chinese sports films in the new century has profound cultural significance.On the basis of the above results,the following conclusions are drawn:1.The Chinese sports film constructs the image of the sportsman who loves sports "dedicated and loves the post".2.The Chinese sports film constructs the image of the strong willed "dreamcatcher".3.The Chinese sports film constructs the image of the "hero" athlete in the new era.4.The Chinese sports film constructs the image of an "idol" with a circle of charisma.According to the conclusion of the construction of athletes’ image in the new Chinese sports film,the problems,reasons and solutions are explored.In order to develop sports film and television works in the new century in a more orderly way,the conclusions put forward the following rationalization proposals.When constructing the image of athletes in the new Chinese sports films,it is necessary to pay attention to the transmission of sports culture and the inheritance of sports spirit in the new network media as the foundation,so that the integration of sports and culture industry can be realized better.Promote the healthy and sustainable development of the sports and film industry.We should pay attention to the application and publicity of local sports culture in our country,and use the characteristics of national sports culture to make sports films and TV productions.In the new century,Chinese sports and film productions should have their own national characteristics and effectively disseminate the unique sports and humanistic spirit of the Chinese nation.We want Chinese sports films to tell Chinese stories,convey China’s positive energy,shape the core of the times,and explore distinctive audio-visual languages.At the same time,we should seize the dividends of the times,promote the efficient dissemination of Chinese sports films and TV productions,promote Chinese sports culture and spirit,and provide theoretical support for the development of Chinese sports films. |