Study On The Cultivation Of College Students’ Thrift Virtue In The New Era

Frugality is not only the vital content of traditional Chinese virtue and Chinese revolutionary morality but also the vital component of modern social morality.The indispensable contents of ideological and political education in schools are to cultivate frugal virtues,inherit traditional Chinese virtues,carry forward Chinese revolutionary character,and develop thrifty education.Since the 18 th CPC National Congress,General Secretary Xi Jinping has attached great importance to thrift and put forward new ideas,concepts,and strategies on frugality.These provide a guiding ideology for effectively solving the problem of food waste,promoting resource conservation and environmental protection.Also,provide theoretical guidance for the virtue education of thrift in schools.Therefore,implement the critical discourse spirit of General Secretary Xi Jinping on frugality and explore the precise strategy of cultivating the virtues of thrift.It is of great theoretical and practical significance to educate people for the Party and the country.Firstly,to define the research object.Through the literature combing,based on the research of "thrifty connotation " and " thrifty education for college students " in the academic circle.It is clear that "frugality in the new era" has rich connotations based on the national security strategy,the requirements of ecological civilization construction,and the people’s demand for a better life.This research is based on the integration of ideological and political education in primary and secondary schools,focusing on the cultivation subject of universities on the thrifty virtue cultivation of college students.Secondly,to explain the theoretical basis.It is significant to cultivate college students’ thrifty virtue in the new age.Not only the strategic need of developing talents for the country,but also the long-term necessity of educating people for the Party,and also the practical necessity of cultivating talents by virtue.The Marxist concept of thrift and the Chinese excellent thrift education tradition are the theoretical basis for cultivating thrift virtue.In particular,General Secretary Xi Jinping’s meaningful discussion on frugality is the direct academic guidance for developing college students’ virtue of thrift.Thirdly,it focuses on the current situation and problems of cultivating thrift virtue among college students.This research leads the Marxist theory,takes the ideological and political education research method as the primary research method,introduces the "cognitive-emotion-behavior" analysis model of individual psychology,and adds the questionnaire to carry out the research.The results show that the frugality education of college students has been attached importance,and the development trend presents diversified ways and different effects.First,college students’ cognition of frugality has a certain extent,but it lacks value depth and has not reached its due height.Second,college students have specific emotional recognition of red frugality and traditional frugality morality,but there is still ample space for improvement.Third,irrational consumption errors such as blind consumption,excessive consumption,and pan-entertainment consumption in frugality.Colleges and universities need to enhance the cultivation effect of the thrift virtue of college students in the new era with a more accurate education supply based on strengthening the multi-frugality education approach.Finally,it discusses the precise strategy of cultivating college students’ thrifty virtue.From three aspects to illustrate the new era of college students’ thrifty virtue cultivation precision strategy.First,it is promoting college students’ thrifty cognition from the ideas of socialism with Chinese characteristics,from the perspective of grasping the historical position,setting up the new development concept,and focusing on high-quality development.We can enhance the awareness of thrift.Second,deepening its thrifty emotion from the history of the party education and sense of identity to excellent traditional culture.Third,cultivating its frugal behavior from the Clean Plate Campaign,rely on-campus culture,reward,and punishment norms to form the habit of thrift.