Research On The Strategic Transformation Of X Education And Training School Under The Influence Of "Double Reduction" Policy

With the promulgation of the "double reduction" policy,the education and training industry,especially the institutions focusing on K12 training,has been subject to certain business restrictions,and the K12 training business for profit has been suspended.X Education and Training School is a training institution whose K12 training revenue is absolutely dominant.In the face of the adjustment of national policies,X Education and Training School responded positively and is ready for strategic transformation.With the analysis of the environment of X Education and Training School,the paper gives its strategic transformation strategy.Based on the theory of strategic transformation,this paper uses PEST and SWOT related analysis methods to study the problems faced by education and training institutions in strategic transformation.Firstly,X Education and Training School is taken as the research object.According to its development history and operating status,the macro environment of X education and training school is analyzed through PEST model.Secondly,through the SWOT model,it gives a theoretical analysis of the possible strategic transformation direction of X Education and Training School,and analyzes the future feasible business directions,such as children’s competence education,after-hours childcare,college students’ business and adult business.Then,The key points and implementation plans of the strategic transformation of X Education and Training School are sorted out and analyzed step by step according to the existing business adjustment,organizational structure adjustment and human resource adjustment,and analyzes the guarantee measures needed for strategic transformation,including brand guarantee,R&D guarantee,financial guarantee,human resources guarantee,marketing guarantee and cultural guarantee.The ultimate goal is to help X Education and Training School successfully complete the strategic transformation and continue to operate legally under the "Double Reduction" policy.The research of this paper has some reference value for the strategic transformation of K12 Education and Training School under the background of "Double Reduction" policy,and enriches its theoretical basis related to the strategic transformation to some certain extent.