| In the new era,with the development of globalization,countries have increasingly extensive exchanges and fierce competition in the cultural field.How to build a cultural power that matches China’s economic development strength is an important issue of the times.At present,strengthening cultural self-confidence is an inevitable choice to consolidate China’s socialist ideological position,meet people’s needs for a better life,and build a socialist cultural power.College students are the hope of the country and the future of the nation.They are in the critical period of the formation of world outlook,outlook on life and values.It is very necessary and urgent to cultivate college students’ cultural self-confidence.Based on the historical position of the new era,this paper fully explores the theoretical basis for the cultivation of cultural self-confidence of college students in the new era,finds out the existing problems by investigating the current situation of the cultivation of cultural self-confidence of college students in the new era,further analyzes the reasons,and then explores its cultivation strategies in a targeted manner,with a view to improving the cultural self-confidence of college students.This paper will study from the following four parts:To clarify the relevant theories of cultivating college students’ cultural confidence in the new era is the precursor of this study.To this,this article from the two aspects of culture and cultural confidence to define its basic concepts,in the marxist cultural thought,sinicized Marxist cultural thought,Xi Jinping’s theory of cultural confidence in the new era,to dig deeper into its theoretical basis,Based on the two dimensions of foreign background and domestic background,clarify its era background,It fully analyzes its value implications for college students to shape themselves and maintain our ideological security.The foundation of this study is to fully grasp the problems existing in the cultivation of college students’ cultural self-confidence in the new era.In this article,through grant network questionnaire investigation to college students’ cultural confidence cultivation of university students at present,draw new era college students cultural self-confidence problems existing in the cultivation,the initiative is not strong,college teachers of the college students’ education of cultivating college students’ cultural confidence is not sufficient,the social environment foster negative effects on college students’ cultural confidence.In-depth analysis of the reasons for the problems in the cultivation of college students’ cultural confidence in the new era is the difficult part of this study.In view of the existing problems,this paper makes a targeted analysis of the reasons,which are the lack of subjectivity of college students themselves in the cultivation of cultural confidence,the deviation of teachers in the cultivation of college students’ cultural confidence,and the negative factors in the social environment of the cultivation of college students’ cultural confidence.It is the focus and objective of this study to put forward the cultivation strategy of college students’ cultural self-confidence in the new era.Based on the investigation and analysis of the causes of the existing problems,this paper explores specific and feasible cultivation strategies,namely,giving play to the active role of college students in building cultural confidence,improving the ability and level of teachers’ cultural confidence cultivation,and optimizing the social environment for the cultivation of college students’ cultural confidence. |